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Spotlight Your Business in Wash Weekly!
Pickup and delivery can be highly profitable, but one aspect of its success relies heavily on whether or not the delivery routes are full.
If your drivers are only handling orders for one or two clients per trip, this cuts into profits by not making the most of the gas and the delivery driver’s time.
The more orders your delivery driver picks up and delivers in one run, the lower your cost per order.
Here are a few ways to fill your pickup and delivery routes:
Offer flexible pickup and delivery times.
Offer convenient options that fit your clients’ schedules. Evening and weekend slots tend to be the most convenient for busy clients, but it’s best to survey them to see which days and times work best.
Optimize routes.
Use route planning software and POS systems to streamline delivery routes, which can decrease travel time and fuel costs.
Text your clients.
Let your clients know you’ll be in their area and have room to pick up their garments. Consider including a special promotion to encourage more orders.
Train delivery drivers.
Your delivery drivers’ interactions with clients can make or break your business. Positive interactions lead to referrals and repeat business, so train your delivery drivers to give excellent customer service.
Thinking about, the thinking of laundry:
PUD is not a lifesaver for a dying self-service laundromat.
Add commercial clients.
Schedule your regular commercial stops along residential routes to get the most out of each trip.
Expand your service area.
More clients equals more orders. Consider extending your reach to nearby neighborhoods or towns to reach a wider client base.
Shrink your service area.
Have you saturated your current market? Consider being more laser-focused on your market. Do a deeper dive into your neighborhood or town to reach clients who don’t know about your services.
Offer additional services.
Add services like dry cleaning to attract more clients and increase each trip’s value.
These small changes to your PUD service don’t require much additional effort, but they can make a big impact on your profits.
That's all I got for you today.
Waleed
✌️🏴☠️
p.s. Connect with me on Linkedin and YouTube for more thoughts and strategies!
Echoing the wisdom of Richard Allison
What we’ve tried to do is lead the business with our values front and center.
Thanks for reading this edition of Wash Weekly. I hope you enjoyed the topic this week.
